Businessweek Best Global Brands Forum 2006
Businessweek Best Global Brands Forum 2006
 
In partnership with
Interbrand
MSN Best Global Brands 2006

2006 Speakers


Trevor Edwards

Trevor Edwards

Corporate Vice President, Global Brand and Category Management
Nike Inc.

Trevor Edwards is Corporate Vice President, Global Brand Management, at Nike. He leads and drives the global brand management strategy for the NIKE brand and the Nike Inc. subsidiaries. In this role he oversees all brand management functions, including advertising, sports marketing, brand design, entertainment, communications, digital, brand content, events, and retail marketing on a global basis.

Mr Edwards has been with Nike since 1992 joining the company as marketing manager, strategic accounts for Footlocker. He has held a number of important marketing roles including director of marketing, the Americas; director of marketing, Europe and vice president, U.S. brand marketing. Mr. Edwards holds a B.A. in Businesses and an M.B.A. in International Marketing and Finance.